More and more businesses are using digital channels to reach their consumers. Brand websites are spawning all over the Internet, banner ads pop up every second and people are tweeting left and right about everything under the sun. That’s just on the Internet. Marketers are using mobile phones, music players, video games and whatever available technology just to spark conversation with their customers.
Where is your brand amidst all this?
As Kent Wertime, OgilvyOne President for Asia Pacific puts it, the question isn’t whether I should do digital, it’s how I should do digital marketing. Hear him speak about OgilvyOne’s approach to digital marketing by clicking on a topic below.
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